CASE STUDY

Jurassic World: Powering a World-Class Attraction from Launch to Scale

Overview

When Asset World Corporation (AWC) prepared to launch Jurassic World: The Experience Bangkok, it needed more than a ticketing system. A major new attraction brings complex operational demands — from managing timed entry and visitor capacity to connecting multiple sales channels ahead of opening day.

AWC needed a technology partner with experience supporting world-class attractions at scale, and the infrastructure to match. GlobalTix brought both — combining proven attraction ticketing expertise with the distribution capabilities needed to support the launch and long-term growth of the experience.

At a Glance

Jurassic World: The Experience Bangkok runs on GlobalTix’s ticketing and distribution technology, bringing online, onsite and B2B marketplace sales into one connected platform. Inventory, availability, capacity and bookings stay synchronised across channels, while ticketing and redemption are managed through the same system.

The Challenge

Launching a major new attraction comes with little room for operational friction. For AWC, the priority was to get Jurassic World: The Experience Bangkok ready for opening while building an infrastructure that could support high visitor volumes and multiple ways to sell from day one.

Doing this against a fixed launch timeline meant solving several challenges:

  • Getting launch-ready on time. Ticketing, inventory, capacity, sales and redemption workflows needed to be configured and tested ahead of opening day.
  • Selling across every channel. Online bookings, onsite ticket sales and B2B marketplace distribution needed to work together rather than operate as separate systems.
  • Managing inventory in real time. Availability and capacity needed to stay synchronised across channels as bookings came in, particularly for timed entry.
  • Preparing for high demand. A globally recognised attraction required reliable infrastructure that could support growing transaction and visitor volumes without adding operational complexity.

The Solution

GlobalTix created one connected ticketing and distribution infrastructure for Jurassic World: The Experience Bangkok, bringing online, onsite and B2B marketplace sales together while keeping inventory and operations synchronised behind the scenes.

Connected across every sales channel

Online bookings, onsite ticketing and B2B marketplace sales are connected through GlobalTix, allowing AWC to manage multiple routes to market without operating separate systems for each.

One source of inventory

Inventory, availability and capacity stay synchronised in real time across channels, giving AWC a single view of what is available regardless of where a booking is made.

Distribution at scale

Through GlobalTix’s network of 15,000+ reseller partners, the attraction can reach travel sellers across markets through the same infrastructure that powers its direct sales.

Built for complex attraction operations

From bookings and ticket issuance to capacity management and redemption, GlobalTix connects the core workflows behind the attraction — creating a scalable foundation that can support operations as demand and distribution grow.

The Impact

With ticketing, capacity and distribution connected from the start, Jurassic World: The Experience Bangkok launched with an infrastructure designed to support both the demands of opening day and the growth that follows.

The connected setup gives AWC:

  • A launch-ready ticketing operation. Core booking, ticketing and redemption workflows were in place ahead of opening, supporting a smooth transition into live operations.
  • One connected view across channels. Online, onsite and B2B sales draw from the same inventory and capacity, reducing the complexity of managing separate systems.
  • Greater control over visitor capacity. Real-time availability supports timed entry and helps the team manage visitor flow as bookings come in.
  • A foundation for continued growth. The same infrastructure can support higher volumes, additional distribution partners and evolving operational needs as the attraction scales.

Together, this gives AWC a connected foundation for Jurassic World: The Experience Bangkok — built not only to get the attraction open, but to support how it operates and grows beyond launch.

Ready to Power Your Next World-Class Attraction?

See how GlobalTix can bring your ticketing, operations and distribution together — connecting online, onsite and B2B sales through one scalable infrastructure.

Get in touch with our team →

“The GlobalTix team guided our attraction launch with precision. They move fast, communicate clearly, and execute with the same pace. Truly a partner that matches our pace and ambition.”

Asset World Corporation,
Bangkok
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