Overview
As one of India’s leading online travel companies, MakeMyTrip operates in a highly competitive market where travellers have more choice than ever. Selection and price matter, but increasingly, differentiation comes from giving travellers access to experiences and offers they cannot easily find elsewhere.
GlobalTix works with MakeMyTrip to expand access to global experiences, combining direct merchant relationships across Asia-Pacific with API connectivity that helps automate distribution at scale.
At a Glance
MakeMyTrip connects to GlobalTix through API to access and distribute travel experiences across multiple markets. Inventory, availability, pricing and bookings flow between both platforms, supported by GlobalTix’s direct merchant network and local market expertise.
The Challenge
As more travel platforms expand into tours, attractions and activities, simply having a broad selection is no longer enough. For MakeMyTrip, the opportunity was to access the right experiences for Indian travellers while keeping an increasingly large and diverse supply network easy to manage.
Doing this across multiple destinations meant solving several challenges:
- Accessing differentiated supply. Building direct merchant relationships across multiple markets takes significant time and resources.
- Managing supply at scale. Inventory, availability, pricing and bookings need to stay aligned as the catalogue grows.
- Localising for Indian travellers. Global supply needs to be selected and positioned around local market needs.
- Scaling efficiently. Adding new destinations and products should not create the same increase in integrations and manual work.
The Solution
GlobalTix brings together the supply network and technology infrastructure MakeMyTrip needs to grow its experiences offering. Through one API connection, MakeMyTrip can access global supply while automating much of the operational work behind distribution.
Direct merchant connectivity
GlobalTix works directly with attractions and operators across Asia-Pacific, giving MakeMyTrip closer access to relevant supply and differentiated commercial opportunities across markets.
Automated through API
Inventory, availability, pricing and booking workflows are connected through API, reducing manual work and keeping supply aligned as MakeMyTrip’s catalogue grows.
Local market expertise
GlobalTix’s in-market teams bring local knowledge and merchant relationships, helping identify relevant experiences and support their localisation for Indian travellers.
Built to scale
New products and destinations can be introduced through the existing GlobalTix connection, allowing MakeMyTrip to expand without building individual integrations for every merchant.
The Impact
The partnership gives MakeMyTrip a scalable way to grow its experiences business — combining access to global supply with the technology needed to manage it efficiently.
With GlobalTix, MakeMyTrip can:
- Expand global supply through a single connection to GlobalTix’s network.
- Automate distribution workflows across inventory, availability, pricing and bookings.
- Localise experiences around the needs of Indian travellers.
- Access differentiated opportunities through GlobalTix’s direct merchant relationships.
Together, this allows MakeMyTrip to expand across products and destinations while keeping the underlying distribution operation efficient and scalable.
Want to Scale Your Experiences Offering Across Asia-Pacific?
See how GlobalTix can help you access more supply, automate distribution and grow across markets — through one scalable integration.
